بناء بطاقة التقييم المتوازي لادارة نشاطات المشروعات المتوسطة منظور استراتيجي

الاسعد, اسعد (2009) بناء بطاقة التقييم المتوازي لادارة نشاطات المشروعات المتوسطة منظور استراتيجي. Masters thesis, جامعة الشرق الاوسط.

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Abstract

The study aimed at Building the Balanced Scorecard to Manage AL-Essra Hospital in Capital of Amman activities. Kaplan & Norton reveal that the balanced scorecard is set of financial and nonfinancial Measures present managers in the top level clear and comprehensive picture about Performance of the organization. In order to achieve the objectives of the study, and gather the primary information, the researcher designed Tow a questionnaire and set of financial and operational indicators. The statistical package for social sciences (SPSS) program was used to analyze and examine the hypotheses. The study sample consists of (100) employee working in AL-Essra Hospital and (120) Habitués. After executing the descriptive analysis and regression analysis to study hypotheses; the sudy concluded that: -14 -   1. There is significant statistical relationship between Learning & Growth Perspective and Net Profit, customer satisfaction. 2. There is significant statistical relationship between Learning & Growth Perspective and customer satisfaction. 3. There is significant statistical relationship between Internal Process Perspective and Net Profit. 4. There is significant statistical relationship between Learning & Growth Perspective and Internal Process Perspective. 5. There is significant statistical relationship between Customer Perspective and Financial Perspective.

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